Lessons from the Inventor of GoPro

A masters in business from an Ivy League school is a great way to get started on the entrepreneurial path.

So is surfing.

At least according to Nick Woodman, inventor of the GoPro, who rocketed from surf bum to billionaire status after this nifty gadget took hold in the market.

Woodman did not attend an Ivy League and wasn’t even a very good student. But he did have one major thing going for him: passion.

It was his passion for surfing that led Woodman to invent the GoPro — a camera he could strap on his body to film his surfing exploits. Turns out that a lot of people have a similar passion to share first-person videos of their adventures.

There’s certainly more to this story, of course. GoPro wasn’t Nick’s first stab at being an entrepreneur. He failed at several other startups before he invented the GoPro. And GoPro has lost a lot of its value in recent years after a series of botched product releases. But the message is crystal clear, and it’s one I’ve heard repeated again and again in business. To be successful, you simply have to be passionate.

That doesn’t mean you have to invent the next GoPro. But figure out what drives you — and what you want to spend all day, every day thinking about.

Matthew Burzon, SHRM-SCP

As the Founder and President of 𝗧𝗵𝗲 𝗦𝗼𝘂𝗿𝗰𝗲 𝗮𝗻𝗱 𝗥𝗲𝗰𝗿𝘂𝗶𝘁 𝗖𝗼𝗺𝗽𝗮𝗻𝘆, my mission is to transform the recruitment process for businesses seeking exceptional talent.

𝗧𝗵𝗲 𝗦𝗼𝘂𝗿𝗰𝗲 𝗮𝗻𝗱 𝗥𝗲𝗰𝗿𝘂𝗶𝘁 𝗖𝗼𝗺𝗽𝗮𝗻𝘆™ is a B2B and B2C e-commerce platform offering AI-driven and traditional on-demand recruitment and placement solutions. Our team utilizes well researched strategy and in-depth market analysis to deliver bespoke recruitment solutions, ensuring a seamless fit between candidates and company culture. We've cultivated a robust e-commerce platform that connects organizations with top-tier professionals and supports informed hiring decision making.

Our approach to talent acquisition is rooted in modern recruitment techniques and a deep understanding of diverse sourcing, candidate engagement, and AI-driven personalized recruitment email marketing. We are truly a prototypical 21st century artificial intelligence-empowered recruitment agency enabling businesses to overcome the hiring challenges of today's competitive landscape.

https://www.linkedin.com/in/matthewburzon/
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