The Source and Recruit Blog

Finance, Recruiting Services, Recruiting Strategy Matthew Burzon, SHRM-SCP Finance, Recruiting Services, Recruiting Strategy Matthew Burzon, SHRM-SCP

Revolutionizing Finance and Accounting Recruitment: The Power of Programmatic Advertising and AI-Driven Outbound Search

Discover how Programmatic Advertising and AI-driven outbound search technologies are revolutionizing recruitment in the finance and accounting industry, attracting top talent efficiently and cost-effectively.

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Recruitment Marketing, Recruiting Strategy Matthew Burzon, SHRM-SCP Recruitment Marketing, Recruiting Strategy Matthew Burzon, SHRM-SCP

Personalizing Outbound Recruitment Emails at Scale

Over the last 18 months, the recruitment sector has experienced substantial change, primarily due to developments in Generative AI. As an enthusiast of Generative AI and the leader of a nimble entrepreneurial team, we have rapidly introduced new AI-driven services. Currently, we utilize 12 Custom GPTs to improve our daily operations, enhancing both efficiency and the quality of our services.

In this blog we are examining two essential tools: a fully automated recruitment email system and our Custom GPT designed for crafting personalized recruitment emails. Read on to see the comparison!

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